One of the wildest tracks just dropped from my guy @insando. When I asked about the full release, he asked to make the cover. So yeah… that’s how this beast was born.
Usually, when people think of a concept, they start with what’s already there — the name, the theme, whatever. But I like flipping that. One of my favourite design tricks is working from the opposite direction. Not where it is, but where it’s going. Not what it is, but how it feels.
In this case, not about pulling the trigger, but what happens WHEN you pull it — as voiced by Project Pat. The trigger becomes this visual boiling point between alive and dead.