Identity for a London-based trap artist The Ninetys
The Ninetys is a music producer from South London. His music style mostly falls under the genres of trap, dubstep, house and other electronic music. I was commissioned to create a fresh, urban image for his brand. The concept is 90°.
The idea behind the design was to show graphic elements at 90 degree angles. This could be visualised as a triangle or as crossed lines with an angular approach.
![](https://antonburmistrov.com/wp-content/uploads/2018/03/the-ninetys-brand_11-uai-258x145.jpg)
![](https://antonburmistrov.com/wp-content/uploads/2018/03/the-ninetys-brand_26-uai-258x258.png)
![](https://antonburmistrov.com/wp-content/uploads/2013/02/the-ninetys-brand_02-2-uai-258x341.jpg)
![](https://antonburmistrov.com/wp-content/uploads/2018/03/the-ninetys-brand_03-uai-258x226.jpg)
![](https://antonburmistrov.com/wp-content/uploads/2018/03/the-ninetys-brand_12-uai-258x172.jpg)
The only trap artist with a design identity.
(In 2013)
![](https://antonburmistrov.com/wp-content/uploads/2018/03/the-ninetys-brand_30-uai-258x258.png)
The main asset for the brand is the bust which is used across most of the designs
![](https://antonburmistrov.com/wp-content/uploads/2018/03/the-ninetys-brand_13-uai-258x329.jpg)
![](https://antonburmistrov.com/wp-content/uploads/2018/03/the-ninetys-brand_15-uai-258x329.jpg)
![](https://antonburmistrov.com/wp-content/uploads/2018/03/the-ninetys-brand_14-uai-258x329.jpg)
![](https://antonburmistrov.com/wp-content/uploads/2018/03/the-ninetys-brand_28-uai-258x387.jpg)
![](https://antonburmistrov.com/wp-content/uploads/2013/02/the-ninetys-brand_logo-2-nt-uai-258x219.png)
Client
The Ninetys
Service
Branding, Logo
Featured
Designspiration, FFFFOUND!, From Up North, Inspiration Grid, Must Be Printed, Trademarks & Symbols; Alphabet Logo book, Tut Design