This advertisement has been created to promote our final degree show that took place in London in 2011. The concept is based on the metaphoric act of checking a fruit to see if it is ready to consume or not. As young designers this show was to build a bridge between industry and school. Professionals came and checked if we were mature enought to employ us or not.
Copywriter/Art Director: Pierre Berthuel. Photographer: Josh Harvey. Proof reader: Aliya Bakheit