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The Ninetys is a music producer from South London. The style of his music mostly applies to genres such as trap, dubstep, house and other electronic music. I was commissioned to create a fresh, urban image for his brand. The concept is 90°.

The idea behind that is to show graphic elements in a way where angles are at 90 degrees. This could be visualised as a triangle or as crossed lines with an angle of 90 degrees.